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One-Line Bio
I'm a management consultant and business development hired gun in Los Angeles. My MO is that of a right-hand man.
Biography
Steve Shu is a management consultant and business development professional and has over sixteen years of industry experience with specialties in business strategy, marketing, operations, high-tech, startup and growth-phase company situations. Prior to these efforts, Steve has held a number consulting, interim management, and management roles, including as a principal consultant and practice leader with Nortel Business Consulting, Vice President of Operations and Business Development for FiveSight (acquired by Intalio), COO for 21Publish, and management consultant with Pittiglio Rabin Todd and McGrath (PRTM), the premier management consultancy to high-tech firms. Steve has consulted to numerous clients throughout his career from startups to Fortune 500 companies.
Steve holds an MBA from the University of Chicago and both an ME and BS in Electrical Engineering from Cornell University. He is also an Assistant Professor of Marketing at Irvine University with specialty interests in brand management, social media, and business strategy.
Steve Shu Consulting Services specializes in areas related to business development. Business Development = Incubation of Advances In Marketing + Sales + Operations + Finance. To obtain these results, clients typically follow one or more tracks of services (ranging from simple to more complex):
- Sales learning curve (SLC) advances (e.g., marketing and sales acquisition processes)
- New business capability development (e.g., business analysis, new product introduction, & launch of new initiative)
- Contract or interim management (e.g., transitional & milestone management)
Steve Shu Consulting Services also has a network of trusted, niche business partners that provide complementary services in areas such as:
- Marketing spend optimization
- Branding identity and creative
- Search optimization and website analytics
- Programming and development
- Organizational innovation & creativity training
- Legal and transactions
- High-tech program and interim management
Interests
wine, golf, venture capital, technology, education, entrepreneurship, music (jazz & fusion)
